Radio News, Interview Opportunities, Radio Programming

Reducing Sodium Intake

Free, downloadable radio news story for your use. Click here for the .mp3 file.

Transcript:

RISE: U.S. DIETARY GUIDELINES RECOMMEND CONSUMING LESS THAN 2,300 MILLIGRAMS OF SODIUM, OR ABOUT ONE TEASPOON OF SALT PER DAY, BUT NEARLY ALL OF US CONSUME MUCH MORE THAN WE NEED. I'M RISE JILL MILLER.

HIGHER LEVELS OF SODIUM IN THE DIET HAVE BEEN ASSOCIATED WITH HIGHER BLOOD PRESSURE. REDUCING SALT INTAKE AS PART OF A HEART HEALTHY LIFESTYLE CAN HELP LOWER BLOOD PRESSURE AND RISK OF RELATED HEART DISEASE. YET MANY PEOPLE DON'T LOOK FOR LOWER SODIUM OPTIONS BECAUSE THEY'RE CONCERNED ABOUT TASTE.

LISA DRAYER, REGISTERED DIETITIAN:

LISA: "There are simple ways to reduce your daily sodium intake. Include fresh, frozen or "no salt added" canned vegetables as part of a balanced diet. Prepare foods with herbs to boost their flavor while cutting back on added salt. And, take advantage of the many foods now available in reduced sodium versions, like soups and breads. Pepperidge Farm is the first major U.S. baker to reduce the sodium in eight of its bread varieties, including its 100% Natural line. They reduced the sodium but not the taste."

RISE: FOR MORE INFORMATION ON PEPPERIDGE FARM REDUCED SODIUM BREADS, VISIT PEPPERIDGE FARM DOT COM.

Budget Friendly Holiday Meals

Free, downloadable radio news story for your on-air use. Click here for .mp3 file.
Transcript:

RISË: IT'S THAT TIME OF YEAR AGAIN FOR GATHERING WITH FAMILY AND FRIENDS. WHETHER ENTERTAINING A SMALL GROUP OR A TABLEFUL OF RELATIVES, THE COST OF PREPARING FAVORITE MEALS IS TOP OF MIND FOR MANY PEOPLE THIS HOLIDAY SEASON. I'M RISË JILL MILLER.

YOU CAN BE BUDGET-WISE WITHOUT SACRIFICING FLAVOR. MANY FAVORITE RECIPES CAN BE RE-INVENTED WITH COST-CONSCIOUS INGREDIENTS.

DAVE LIEBERMAN, AUTHOR OF YOUNG AND HUNGRY AND DAVE'S DINNERS, HAS TIPS ON HOW TO MAKE SMART CHOICES THAT ARE BIG ON FLAVOR AND EASY ON THE WALLET:

DAVE: ALSO, INCLUDE HIGH-QUALITY PANTRY STAPLES SUCH AS SEA SALT, SPICES, FLAVORFUL CHEESES AND OLIVE OIL. OLIVE OIL FROM SPAIN OFFERS A RANGE OF UNIQUE FLAVORS AND AROMAS - FROM BOLD AND SPICY TO SUBTLE AND RICH. LOOK FOR GOYA, POMPEIAN AND STAR OLIVE OILS AT YOUR LOCAL SUPERMARKET.

ITEMS LIKE THESE ARE FLAVORFUL, SO A LITTLE GOES A LONG WAY WITHOUT BREAKING THE BANK OR SHORT-CHANGING YOU ON TASTE.

RISË: FOR MORE INFORMATION VISIT OLIVE OIL FROM SPAIN DOT COM.

Get A Better Night's Sleep

Free, downloadable radio news story for your on-air use. Click here for .mp3 file.

Transcript:

Rise: A RECENT SEALY SURVEY SHOWS 67 PERCENT OF AMERICANS ONLY GET SIX OR SEVEN HOURS OF SLEEP EACH NIGHT - NOT THE MEDICALLY RECOMMENDED EIGHT HOURS. I'M RISE JILL MILLER.

DR. CAROL ASH, MEDICAL DIRECTOR OF SLEEP FOR LIFE CENTER, SOMERSET MEDICAL CENTER, HILLSBOROUGH, NEW JERSEY, HELPS AMERICANS MAXIMIZE THE SLEEP THEY DO GET.

ASH: Sleep isn't optional, but your sleep environment is. Making sure you rest under optimum circumstances puts you in control of your opportunity to sleep. You might not be able to sleep longer, but you can sleep better with simple changes to your sleep environment.

Remember to eliminate sound and light, remove pets from the bedroom and optimize room temperature to get a better night's sleep. Constant tossing and turning can be a sign that your sleep surface isn't optimal, perhaps due to uncomfortable pressure points created by your mattress.

Rise: TODAY MANY MANUFACTURERS ARE DESIGNING BEDS WITH NEW TECHNOLOGY, AND SEALY IS CONDUCTING INNOVATIVE RESEARCH TO DESIGN MATTRESSES THAT ALLEVIATE TOSSING AND TURNING CAUSED BY UNCOMFORTABLE PRESSURE POINTS.

FOR MORE, VISIT SEALY DOT COM.

Spicing Up Holiday Meals

Free, downloadable radio news story for your on-air use. Click here for .mp3 file.

Transcript:

DAVE:LOOKING FOR SIMPLE INGREDIENTS TO MAKE HOLIDAY ENTERTAINING ELEGANT AND UNIQUE THIS YEAR? FOCUS ON THE FABULOUS INGREDIENTS FROM CALIFORNIA WINE COUNTRY. I'M DAVE BROWN.

PBS HOST, AWARD WINNING AUTHOR AND CHEF, JOANNE WEIR, SAYS HER FAVORITE INGREDIENTS ARE ALMONDS, OLIVE OIL, FIGS, TOMATOES, LEMONS, AND FRESH HERBS - ALL SIGNATURE ELEMENTS OF WINE COUNTRY COOKING.

JOANNE: "MY BEST TIP FOR ELEGANT ENTERTAINING IS TO KEEP THINGS SIMPLE AND FOCUS ON THE GOODNESS OF NATURAL INGREDIENTS, LIKE ALMONDS. ALMONDS ARE A COOKING STAPLE IN MY KITCHEN - THEY LEND RICH FLAVOR, ADD GREAT CRUNCH, AND THEY'RE PACKED WITH NUTRIENTS."

DAVE: JOANNE'S NEW COOKBOOK, WINE COUNTRY COOKING, OFFERS NEW RECIPES, COOKING TIPS, AND FANTASTIC WINE PAIRINGS. SO WHETHER IT'S FOR A BIG FAMILY GATHERING THIS HOLIDAY SEASON OR JUST BRUSHING UP ON THE BASICS, YOU CAN CREATE GOURMET MEALS AND APPETIZERS WITH SIMPLE STYLE AND THE RIGHT INGREDIENTS.

FOR MORE RECIPES AND INFORMATION, VISIT ALMONDS ARE IN DOT COM. I'M DAVE BROWN.

Latino HIV Rates Rising

Free, downloadable radio news story for your on-air use. Click here for .mp3 file. Click here for Spanish .mp3 file.

Transcript:

Dave: The Latino community makes up about 15 percent of the U.S. population, and accounted for 17 percent of all new HIV cases in 2006. As the ethnic group with the second-highest rate of HIV diagnosis among adults and adolescents, this disease continues to greatly affect the Hispanic community.

Currently, there are now more than one million people in the U.S. living with AIDS and the numbers continue to rise. Now, more than ever, members of the Latino community need to learn more about the disease, prevention and effective treatments available, according to Dr. Juan Bailey, Beth Israel Medical Center, New York.

Dr. Bailey: "While the Hispanic community continues to be affected by HIV and AIDS, it is more important than ever for people to learn more and protect themselves. For those living with HIV, effective new treatment options are available with potentially fewer side effects."

"I encourage everyone to learn more about the disease and get tested. For those living with the disease, talk with your doctor about new treatments."

Dave: The current focus challenges Latinos to address HIV and AIDS through education, to fight a disease that greatly threatens their community.

Car Care Tips

Free, downloadable radio news story for your use. Click here for the .mp3 file.

Transcript:

RISE: HAVE TIME TO THINK ABOUT VEHICLE MAINTENANCE? IF THE ANSWER IS NO, YOU'RE NOT ALONE. I'M RISE JILL MILLER.

MOST OF US LEAD SUCH HECTIC LIVES, THAT OUR CAR ENGINES ARE THE LAST THING ON OUR MINDS, ESPECIALLY WHEN IT COMES TO CHOOSING MOTOR OILS.

BUT CAR CARE EXPERT JIM MACPHERSON SAYS YOUR AUTOMOTIVE TECHNICIAN CAN HELP YOU MAKE IMPORTANT DECISIONS ABOUT YOUR ENGINE, ESPECIALLY WITH COOLER WEATHER APPROACHING.

JIM: "Many consumers don't have time to think about car maintenance needs. And even if they do, they can feel intimidated. There are so many choices, it gets confusing."

RISE: BUT MACPHERSON SAYS NEW TRENDS SHOW THAT DRIVERS HAVE A DESIRE TO KEEP THEIR CARS FOR LONGER PERIODS OF TIME. AND THE LONGER WE KEEP CARS, THE GREATER THE CHANCE FOR ENGINE TROUBLE.

JIM: "Synthetic oils, like Mobil 1®, can withstand extreme conditions better than conventional oils and have a more consistent and predictable performance. Synthetics are engineered to go further between oil drain intervals, as they are capable of resisting breakdown for much longer."

RISE:FOR MORE VEHICLE MAINTENANCE TIPS, VISIT MOBIL OIL DOT COM. I'M RISE JILL MILLER.

Housing Finder

Free, downloadable radio news story for your on-air use. Click here for .mp3 file.

Transcript:

DAVE: NOVEMBER IS NATIONAL ALZHEIMER'S DISEASE AWARENESS MONTH - A TIME TO RECOGNIZE THE TEN MILLION AMERICANS CARING FOR SOMEONE WITH ALZHEIMER'S OR ANOTHER DEMENTIA. I'M DAVE BROWN.

CARING FOR SOMEONE WITH ALZHEIMER'S DISEASE POSES SPECIAL CHALLENGES WHEN ADDRESSING NEEDS FOR INCREASING LEVELS OF CARE. TO AID WITH THE DIFFICULT HOUSING DECISION, THE ALZHEIMER'S ASSOCIATION OFFERS SENIOR HOUSING FINDER POWERED BY SNAPFORSENIORS, THE FIRST FREE, NATIONWIDE SENIOR HOUSING DATABASE THAT INCLUDES DEMENTIA CARE.

KAREN MCKEEVER WAS REFERRED TO THE SENIOR HOUSING FINDER BY A FRIEND:

KAREN:"When my mom was diagnosed with Alzheimer's two years ago, I became her caregiver, but she may not be able to stay at home forever. Using senior housing finder, I located four local residences that care for people with Alzheimer's disease and related dementias and meet her specific needs."

DAVE: THE ALZHEIMER'S ASSOCIATION SENIOR HOUSING FINDER LETS YOU SEARCH BY LOCATION, HOUSING TYPE, AVAILABILITY AND CARE SERVICES.

FOR MORE INFORMATION, VISIT A-L-Z DOT ORG.

Brownies Elected Favorite Dessert

Free, downloadable radio news story for your on-air use. Click here for .mp3 file.

Transcript:

Dave: After an intensely delicious campaign season, the Pillsbury Doughboy®, America's sweetest icon and The Pillsbury® Campaign for a Sweeter America proudly proclaim Brownies as America's favorite dessert. In a nationwide poll, Americans voted for Cake and Brownies - the treats that have something to offer everyone. The flavorful candidates ran decadent campaigns but ultimately it was Brownies, a passionate and confident candidate simply too good to resist, which won over the taste buds of Americans to be declared the sweetest dessert.

Maribeth Badertscher, J.M. Smucker Company:

Maribeth: "Cake and Brownies both deserve to be considered for the title of America's favorite dessert. Pillsbury is proud to have helped bring the country together around a common theme, a love for dessert, and making life a little sweeter."

Dave: Now, the makers of Pillsbury baking products want to hear how you make the country sweeter. Visit pillsburybaking.com/campaign to learn how to enter the Pillsbury Make America Sweeter Contest for a chance to win a $5,000 kitchen makeover. See complete Official Rules for details. Contest is open to legal residents of the 50 United States and D.C., 18 or older. No purchase necessary; void where prohibited.